Alfa Romeo is taking off in 2025 and anticipates strong results for the coming years.

There are brands that after having several decades of success have fallen into a strange oblivion in which it has been eclipsed and almost disappeared. The case of Alfa Romeo, a brand that was quite important in the European market and even outside Europe, but fell almost into oblivion in the early years of the 21st century. Now, it seems that has recovered and global sales figures have grown considerably important.

The first quarter of 2025, Alfa Romeo achieved record sales that mark a growth of 29% compared to sales recorded during the same period in 2024 globally. In the European market, growth was 43%, and in the Middle East and Africa market, the increase was 9%.

The Alfa Romeo Junior, the key to this growth

One of the keys to this growth in all markets has been the launch of the Alfa Romeo JuniorThis model is available in two electric variants: a hybrid and a Q4 Hybrid. The electric variants offer power outputs of 156 hp and 210 hp. The hybrid version has a power output of 145 hp.

El Alfa Romeo Junior Hybrid Q4 has a 48-volt micro-hybrid drivetrain. In total, this version offers a power output of 145 hp and joins other similar variants of other models. The launch of this model It has been produced in 38 countries, which has allowed them to be registered 35.000 orders worldwide. Interestingly, 18% of these orders were for the electric version.

Orders are now open for the Alfa Romeo Junior Ibrida Q4 with the 145 hp hybrid system

The Alfa Romeo Junior Ibrida Q4 arrives in the Spanish segment, a premium compact with a 48V hybrid system, 145 hp and DNA selector from €36.500

Along with the Junior, there has also been positive movement across the rest of the brand's range, which consists of the Giulia, the Tonale and the Stelvio. Another thing to keep in mind is that March has become the best month this quarter in terms of sales, if we look at the figures from June 2019.

In March they were sold just over 8.700 units worldwide. This month alone, the increase in sales has been 33% compared to March 2024. In terms of market share, there is still a lot of work to be done, as in March it only accounted for 0,5% of total sales.

Although it seems like a very timid advance, it has allowed the brand grows significantly and to continue advancing in its strategy of establishing itself again in the international market.