Bugatti Tourbillon: this optional package costs more than a Porsche 911

Victor Alós Yus    @sepelaci    24 February 2025     2 min.
Bugatti Tourbillon: this optional package costs more than a Porsche 911

Optional packages on super-luxury cars have several distinctive features, and one of the most spectacular is the price they add to the car itself.

Bugatti Tourbillon Equipe Pur Sang Paquete Opcional (4)

We already know the Bugatti Tourbillon, the hypercar coming from the super-luxury brand, so the excesses it displays do not surprise us in the least. But when we see that an optional package that gives this model an even more aggressive look and more attractive features costs more than a Porsche 911, it really knocks us out.

This package is called Pur Sang and changes the styling of the hypercar in a very visible way. To start with, there are eight exhaust outlets, which make it sound much better and perform in a more striking way. Curiously, there is no official information about this optional package for the Tourbillon, although several images have leaked that preview what this exclusive styling pack could offer.

Bugatti Tourbillon Equipe Pur Sang Paquete Opcional (3)

The information was shared by the Instagram account @bugattitourbillon.registry, which claims the images come from the brand. The information should be taken with caution, but it is certainly no surprise that the options to personalise this ultra-exclusive model approach the price of a luxury car.

In addition to the exhausts, a new front bumper has been introduced, featuring redesigned air intakes, as well as the external diffuser. At the rear there is a diffuser in the body colour and discreet fins at each end of the spoiler.

The model with which the package was presented is shown in matt red with carbon-fibre elements. The Pur Sang logo can be seen clearly on the horseshoe-shaped grille and on the rear spoiler. Inside, the Aerolithe colour has been used to cover the seats. This colour is combined with the Matt Vermillion finish, and Matt Red is used on the carbon-fibre elements.

The price announced for this package on the Instagram account that showed it is 240,000 euros. This takes the car with this exclusive package from 3.8 million euros to just over four million euros. A price that only a few people around the world can pay, and which makes the model even more special than the “regular” version.


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