The Fiat 500 Arancia Special Edition arrives in Japan

Fiat has managed to break into the most difficult market of all: the Japanese market. First, it recently did so with some versions of the Fiat 500, Panda and Punto Evo, but now it presents another version of the 500 that will only be sold in Japan: the 500 Arancia.

The Fiat 500 Arancia (in Italian, “orange”) lives up to its name and comes in that colour. But apart from this, nothing has changed on the 500 for being a limited version, as it is almost identical to any 500 we might see on the streets of Spain.

And I say almost, because the Arancia is promoted with a chrome pack and the Start/Stop system as a novelty, though there is little that is new about it. Let’s just say Fiat still has the chance to earn even more money from this 500, taking advantage of the boost of novelty in Japan.

Via | Carscoop