The Hummer isn't dead yet: they extend the deadline for brand offers

Fernando Alvarez     28 February 2010     1 min.
The Hummer isn't dead yet: they extend the deadline for brand offers

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I don’t know whether some of you have received the news of the Hummer brand’s closure with more or less joy than others, since quite a few of us consider Hummer to be one of the most inconsequential brands to have passed through automotive history. But, to the delight of the brand’s fans, GM has extended the franchise deadline for the brand by another 60 days. Which means that it will keep waiting for offers to buy it.

Apparently, a few more offers have been received for the brand, after the Chinese company Sichuan Tengzhong Heavy Industrial Machines Co., Ltd. withdrew from the negotiations. According to one of GM’s CEOs, what comes next is to study the offers one by one, since there have been serious proposals as well as others that make no sense at all.

Some have come from China itself, but they would not be interested in the whole brand, only in the equipment and tools of the Shreveport plant, in the USA. Among these candidates, it seems there are no car manufacturers.

In any case, the new bidders will have to get past the impenetrable wall of the Chinese government (the real Great Wall), which does not allow foreign companies to be bought without its consent. On the other hand, it would never be advisable for GM to simply shut the brand down, driving it into bankruptcy, since the situation could become more complicated than it should be because of the implications; something like what happened when Opel or Saab were wiped off the map.

Via | Straight Line

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  1. Fabricio says:

    No puede morir HUMMER eso nunca y peor vender HUMMER a los chinos, estan locos o q…

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