Ford Focus with a music system? No, a musical kit made from a Ford Focus

Doesn’t it feel like, whenever someone says “in advertising there’s nothing left to invent” to another ad man, their brain starts firing? Two American composers went to the production line of the Ford Focus to pick up fresh, straight-off-the-line 21 parts from the model of the oval-badged brand. Why? The answer is music.

In the upcoming advertising campaign for this model in the United Kingdom, the music you’ll hear will come from 31 instruments made from these parts, including a door-harp, a bonnet-guitar… they’ve found a way to make music out of everything, although I don’t think they’ll be any easier to play than a conventional instrument, and I don’t know how their acoustics will fare…

But it’s eye-catching, and the goal has been achieved. You have other images (update: and the video) after the jump:

Via | World Car Fans
Video | Motorpasión