Mercedes, BMW and Volkswagen are the brands with the best reputation

Of the 20 companies that, regardless of their business activity, have been ranked by Global Reputation Pulse as the world’s most reputable brands, three are car manufacturers: and curiously, all three are German and all three have very large turnover.

I mention the turnover because Porsche probably has a better reputation among its customers than a mass-market brand like Volkswagen, but among the variables studied were the admiration, respect and trust they inspire. After the jump you have the top 20, starting with Google.

GLOBAL REPUTATION PULSE 2010 (out of 100)

1. Google 78.62
2. Sony 78.47
3. The Walt Disney Company 77.97
4. BMW 77.77
5. Daimler (Mercedes) 76.83
6. Apple 76.29
7. Nokia 76.00
8. IKEA 75.60
9. VW 75.55
10. Intel 75.39
11. Microsoft 74.47
12. Johnson&Johnson 74.12
13. Panasonic 73.67
14. Singapore Airlines 73.54
15. Philips Electronics 73.31
16. L’Oreal 73.17
17. IBM 73.03
18. Hewlett-Packard 72.67
19. Barilla 72.45
20. Nestlé 72.37

Source | Autoblog