The production of the new SEAT Tarraco starts in Wolfsburg to supply the rest of the markets

The arrival of SEAT’s third SUV has been a revolution for today’s market, which is characterised by welcoming this type of vehicle with open arms. Its name, as we already know, is Tarraco, and after generating a great deal of anticipation ahead of its imminent arrival, it is now ready to hit the road. The Spanish brand has just confirmed that production of its most striking SUV has already begun, and which will be manufactured at the Wolfsburg plant, where it will share the assembly line with other products belonging to Volkswagen, the parent company.

For the first time in twenty years, a model from the Spanish brand returns to the German plant, where it will take advantage of the similarities with its sibling models from Volkswagen in order to create more effective and efficient production. Despite the clear German DNA we can perceive in the new SEAT Tarraco, we must remember that its design and development took place in Spain, a process we told you about in great detail a few days ago.

The SEAT Tarraco will sit on the assembly lines alongside the Volkswagen Touran and Tiguan, the latter being a model with which the Spanish car shares countless components. In this way, both the German and the Spanish brands will generate synergies, allowing both marques to reduce costs and create far more efficient production for SEAT and its customers, which will also make it possible to build more solid ties between the two companies.

This strategy has already been seen in the Audi A1, a model that will be built entirely at the Spanish plant in Martorell. At the same time, SEAT has confirmed that production of the Tarraco is an example of the brand’s plans, which aim to keep developing different models alongside other products from the Volkswagen Group, with the goal of achieving a more effective result.

At the same time, the proximity between the manufacturing of the Tarraco and other models from Volkswagen will allow all the brands to explore new segments and create better vehicles based on existing ones. Thanks to this process, SEAT has found itself in the best position to bring its third SUV to life, which arrives as a very attractive alternative for all segment enthusiasts looking for a vehicle capable of offering a good balance between comfort, space and off-road capabilities.

It will not be long before the first SEAT Tarraco models reach the Spanish brand’s dealership network, allowing potential customers to see it first-hand and begin configuring it to their liking. In this way, SEAT has managed to complete its range of SUVs, which is made up of the Arona, Ateca and the new Tarraco, but this does not mean there is no room for a fourth member.