MG has already managed to sell more than 25,000 units in Spain

Óscar Sanz     12 September 2023     3 min.
MG has already managed to sell more than 25,000 units in Spain

The British brand Morrison Garage has made a major entrance into the automotive scene with a wide range of models and a constantly expanding service network

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In March 2021, the iconic car brand MG made its triumphant entry into the Spanish market with a clear mission: to drive electrification and luxury through sustainable mobility. At that time, its range consisted of just two models and a network of ten sales centres in strategic locations, from Madrid to Palma de Mallorca.

Two and a half years later, MG has become one of the most prominent car brands in Spain, with more than 25,000 vehicles MG on our roads. To put this impressive figure into perspective, if we lined up all these cars in a row, they would form a convoy stretching 184 kilometres, coincidentally the same distance as between London and Longbridge (United Kingdom), paying tribute to the place where the famous British vehicles of Morris Garage were produced (MG).

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Over these 36 months, MG has managed to launch impressive models, with two of its models becoming the best-selling in Spain (the ZS in August 2023) and the MG4 as the best-selling electric vehicle (in April 2023).

But that’s not all: MG has worked very hard to offer the best service to its customers, establishing an extensive service network with approximately 100 points covering the entire national territory. These dealerships offer showrooms, test-drive fleets and after-sales service, backed by staff specialised in electric, hybrid and combustion vehicles.

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What is clear is that MG has known how to conquer the market and, above all, its customers. How has it done so? In June 2021, it became the first car brand to bring forward the full amount of the discounts under the Plan Moves III for its entire range, thus preventing customers from suffering delays in receiving these subsidies. In January 2023, it again stood out as the first brand in Spain to offer comprehensive insurance at no additional cost for its entire model range and, later in July of this year, it announced an improvement of its conditions to up to 6 years or 150,000 km warranty. Its Blade batteries, however, come with an exceptional warranty of 8 years or 200,000 km.

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The model line-up of MG has continued to grow at the same pace, offering a variety of options that suit drivers’ real needs and cover the most in-demand segments of the market. The current range includes: the popular ZS and ZS EV, which arrived in Spain in March 2021; the HS and the EHS, which became the best-sellers in April 2022; the versatile MG4 in its standard, comfort and luxury variants, Extended Range and XPower, the last two of which were launched last August; and, finally, the MG5 and the Marvel R.

MG has shown that its return to the Spanish market has been a resounding success, offering a wide range of models, a constantly expanding service network and an unwavering commitment to its customers. MG has regained its place in the Spanish automotive industry and promises to keep surprising in the years to come.


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