The presentation of the Porsche Taycan Cross Turismo is delayed due to the coronavirus crisis

As was to be expected, the changes to the agendas and schedules of car manufacturers caused by the Covid-19 pandemic will gradually drag changes into the agendas of manufacturers, media and customers alike, and the case of the manufacturing and sale of the future Porsche Taycan Cross Turismo will be one more example of cars whose roadmap has been altered.

During the presentation of the new Porsche Panamera, Oliver Blume, CEO of Porsche, made some interesting statements.

In parallel with the unveiling of the luxury saloon, the widespread shift that the automotive industry is undergoing is more than enlightening regarding the strategy of the major players who openly demonstrate their orientation towards “The future belongs to electric mobility,” as Blume put it.

This means that, in addition to promoting not only the sales of their reference models, such as the Panamera itself, full or partial electrification leads to expanding the range of offerings, where the sale of the Porsche Taycan Cross Turismo will mean marketing a more adventurous variant of the equally luxurious but 100 percent electric saloon from Porsche.

Thus, the more rugged variant of the first electric vehicle was to be presented at the end of this year to begin its manufacturing and deliveries from next year. Plans that the company has decided to modify given the strong demand for new Porsche Taycan units to be built that the brand has received during these months.

In Blume’s words, the postponement of the presentation of the Porsche Taycan Cross Turismo is simply a way of optimizing resources, since, due to the pandemic, he does not hide that “The company has changed a great deal during the coronavirus. It was important to focus on the essentials,” and prioritizing the base model meant optimizing resources and avoiding unnecessary expenses in a time of both health and economic crisis.

Taking a step back to move forward exponentially

The executive at the helm of the ship also stated that “The change is not a disadvantage for us; we are simply optimizing the cycle plan,” which allows us to face the future with confidence.

Especially in emerging markets, for example in China, where demand for new vehicles from the Stuttgart-based brand has made it the European automaker with the highest declared profits in the tumultuous first half of this ill-fated year of 2020.

Technical specifications of this car

HatchbackPorsche Taycan22 versions · from 106,252 €