Sales of NIO in 2025 rose by almost 50 percent

Javier Cantagalli     9 January 2026     2 min.
Sales of NIO in 2025 rose by almost 50 percent

With a well-established multi-brand strategy and a remarkable boost at the end of the year, NIO has shown its strength in a highly competitive Chinese market, which will allow it to face this new year with great optimism.

The Chinese electric vehicle manufacturer NIO closed 2025 on a note of considerable optimism, after delivering a total of 326,028 vehicles across the three brands it currently has on the market: NIO as its main, premium brand, Onvo focused on families, and Firefly centred on models designed for urban use.

This delivery figure represents a growth of 46.9 percent compared with the previous year. A result that has undoubtedly been received with great satisfaction by the company’s management. The joy was not complete, however, as NIO fell just short of reaching one million cumulative deliveries, with a total of 997,592 vehicles. An achievement that would have crowned the good results obtained.

Nio Power Swap 4 00001

Management at NIO views the company’s year-end close with particular optimism. While competitors such as XPENG and the giant BYD recorded a weaker December, NIO shone with a total of 48,135 deliveries in the last month of the year, 54.6 percent more than in the same month of 2024. An even higher percentage than that recorded for the full year.

NIO closes the year with top marks

Likewise, the fourth quarter was exceptional for NIO with 124,807 vehicles delivered and growth of 71.7 percent compared with the same period last year. It is also worth noting that 38 percent of all 2025 sales were concentrated in those last three months of the year.

Analysing these results by brand, in December the main brand, NIO, accounted for the bulk of deliveries, with a total of 31,897 vehicles placed in the hands of the company’s customers. As might be expected, Onvo came second with 9,154 vehicles delivered, while Firefly contributed 7,084 vehicles. The company has not yet detailed the annual breakdown by brand, only for the month of December, so for the moment we do not have this information.

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Finally, it should be pointed out that for much of its history the main rival of NIO has been XPENG. The two companies have always competed closely, alternating monthly leads without large differences. A year ago, for example, NIO narrowly outpaced XPENG in annual figures, but in 2025 the situation was reversed: XPENG experienced an impressive growth of 126 percent, reaching 429,445 units and surpassing NIO by more than 100 thousand vehicles.


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