Audi is expanding its electric strategy to create models jointly with Porsche and Volkswagen

The electric vehicle sector is establishing itself on the market with growing intensity, a position reflected in the number of new models without combustion engines that are arriving. Audi, a company taking its first steps with this new lifeblood, has channelled its electrification with the arrival of the e-tron and the announcement of a concept car representing a second member of its electric family, the e-tron GT. As a result, the German firm has great plans for this new type of powertrain, which directly involve other members of the German group, such as Porsche and Volkswagen.

Audi has revealed that it is developing a new strategy to more firmly establish this new automotive era approaching in the coming years. To do so, the German firm has allocated 14,000 million euros not only to manufacturing new electric motors, but also to adapted and digitalised factories to diligently carry out the task of bringing to life the brand’s future electric vehicles.

The four-ring company has put its cards on the table, assuring a tomorrow in which autonomous driving and electricity will be essential features of its model range. To this end, Audi has confirmed that, by 2025, we will see a total of twenty new 100% electric vehicles, half of which will feature a hybrid powertrain or other alternatives to the traditional combustion hearts that will be left to fade into oblivion.

However, Audi will not stand alone in this crusade, since the German brand will take advantage of the synergies established between the members of the Volkswagen Group to create more electric models. To be more specific, Porsche and Volkswagen will be the two main companies with which Audi will collaborate most closely.

To fulfil this task, the engineers at Audi and Porsche have joined forces to create what they have named PPE (premium architecture electrification), a new platform focused on developing exclusive large-sized premium models. But the German Group also wants to extend this new type of powertrain to the other segments found within its different brands, which is why Audi and Volkswagen are working to bring to life MEB (modular electric drive kit), a second platform that will support the models of both brands that share a powertrain.

It is true that fully stabilising electric powertrains is a tedious and complex task, but Audi has wanted to champion this automotive revolution by positioning itself as one of its pioneers. In this way, numerous customers will be able to access all kinds of electric vehicles, which will venture into each and every segment to meet any kind of need on the part of buyers.