BYD offsets the drop in sales in its home market with strong results abroad

In June, BYD delivered 403,472 new energy vehicles worldwide — a category that includes battery electric and plug-in hybrid vehicles — thereby putting more units into the hands of its customers for the second consecutive month. It is important to note, however, that although total sales rose 5.5 percent compared with the same month last year and 5.2 percent compared with May, the split between markets is quite pronounced.

In China, its home market, the company sold 228,123 units, representing a year-on-year decline of 22 percent. This domestic weakness contrasts with strong momentum overseas: exports reached a new record of 175,349 vehicles, almost 95 percent more than in June 2025. For the second consecutive month, international sales accounted for more than 40 percent of the total — exactly 43 percent in June — establishing themselves as the company’s main growth driver.

The technology mix also reflects divergent trends. Sales of battery electric vehicles fell 2.6 percent to 201,472 units, while plug-in hybrids grew 14.7 percent to 195,820 units, offsetting the decline in pure electric models. In addition, the electrified commercial vehicle segment showed resilience with 6,180 units sold, an increase of 24.7 percent year on year.

Quarterly figures

In the second quarter, BYD sold 1.1 million new energy vehicles, 3.2 percent fewer than in the same period last year but 58 percent more than in the first quarter. Exports in this period reached 471,091 units, growing 47 percent compared with the previous quarter.

In the first half of the year, cumulative sales totaled 1.81 million vehicles, 15.7 percent below the same period of 2025. While sales in China fell by almost 40 percent, international sales surged by more than 70 percent, to 792,256 units, now representing 44 percent of the global total.

According to some analysts, this recovery is partly explained by the transition to the second generation of the Blade Battery, which had created production bottlenecks for several high-volume models. At the same time, BYD continues to strengthen its premium offering with the June launch of the Great Tang, its first D-segment SUV in the Dynasty series, seeking to attract customers with greater purchasing power.

Everything suggests that overseas markets will remain the main pillar of BYD’s growth in the coming months, while the company adjusts its strategy in the competitive Chinese market.